Video Games Europe considerations on the e-Privacy trialogue discussions

Executive Summary

The video games sector represents one of Europe’s most compelling economic success stories. In terms of consumer spend, the European video games market was worth an estimated €23bn in 2020, and registered a growth rate of 22% over the previous year. The industry now includes some 5,100 European game developer studios and publishers that enjoy an estimated combined annual turnover of €12bn and that employ approximately 90,000 people across the continent.

Video Games Europe members call on all trialogue negotiators to aim for an agreement that ensures GDPR consistency and legal certainty for users and businesses and finds the right balance between the high-level protection of the fundamental rights to private life and protection of personal data on electronic communications on the one hand, and the ability to develop new innovative technologies and foster growth in the digital society on the other. This balance can only be achieved in the context of our sector if the key considerations we outlined in this publication are taken into account.