Tech, Data and Privacy

Balanced data regulations that complement the industry’s longstanding commitment to responsible data management will ensure individual privacy is protected while creating even better game experiences.

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The use of data in compliance with strict data protection and privacy policies is essential to our industry for several reasons:

  • To protect network security;
  • Responsible data management allows for the protection of gamers and minors through active monitoring of online chatrooms and fora;
  • To support developers in identifying and fixing bugs;
  • To allow developers to dynamically adjust game difficulty to meet the evolving expectations of players;
  • To enable developers to understand the players’ experience and to iterate future releases;
  • To empower games companies to build and manage massive multi-player communities;
  • To enable games companies to create competitive multi-player experiences;
  • To encourage the creation and sharing of user-generated game content.
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